How does bing yahoo deal affect your website rankings

After weeks of speculation, the verdict is finally out! Microsoft’s Bing will become the search engine behind Yahoo! and Yahoo! will drive the advertisement sales for both the companies. This was revealed by both the companies in a joint Press Release and was extensively covered by Techcrunch – a weblog dedicated to reviewing new internet products.

Microsoft's Bing will now power Yahoo's Search Results.

Microsoft's Bing will now power Yahoo's Search Results.

But what does it really mean to your website rankings? How would it effect your SEO efforts? Our experts analyzed its possible consequences and are trying to answer some of the questions you are probably wondering about right now. Read on…

1. Should I optimize my website for Yahoo! SERPs now ?

There’s no need, really. Especially since Yahoo! will henceforth use Bing’s algorithm to show its search results, which basically means you will be wasting your time if you optimize for Yahoo!

2. Will my site’s current rankings change on Yahoo?

Yes, it should since Yahoo! will now be powered by Microsoft’s search technology which means search results should be the same on Yahoo and Bing. This deal will most like be a boon to those webmasters and SE Experts who are ranking well on Bing. Obviously, we’re not very hopeful about the current top rankers on Yahoo!

3. What about Yahoo! Search APIs, site explorer etc?

Honestly, even we do not have a clear answer to this. We think, however, that it would now be influenced by Bing (Microsoft) results as well. We’ll of course let you know when we know ourselves :)

4. Will Yahoo’s (paid) directory submissions be any useful for my website rankings now?

Yahoo’s paid directory submission has never been the factor of your organic search ranking. So no, it will not effect your ranks.

So here we are, providing you a first hand account of the latest buzz in the Search Engine World along with our humble opinion about the same. We’d like to know your feedback about this development and its possible consequences. Don’t forget to drop your comments below. We’ll keep you updated with more information as it comes.

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9 Comments

  1. movies hyderabad says:

    Useful information about bing yahoo collaboration

    Thanks

  2. detoxdiet says:

    my initial test result shows that Bing is as good as Google when displaying relevant search results. Google might be having a tough competitor with Microsofts own search engine.

  3. George says:

    i have been evaluating the search results of Microsoft Bing compared to Google and they are comparable. Bing gives almost the same relevant search results just like Google.

  4. Acneboy says:

    Bing search engine gives almost the same search results as Google. Looks like Google will now have a tough competition when it comes to search engine technology.

  5. Jimmy says:

    i have been using the BING search engine for a couple of weeks. it seems to be as good as Google but for some reason i would still want to stick with Google search engine.

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  7. Tom says:

    i am a user of Microsofts BING search engine and it is as good as google search. for searching blogs, i think google gives more relevant search results compared bing.

  8. Heather May says:

    my default search engine is Yahoo but now i am using BING because it is much better than Yahoo. i heard that Bing search engine would power Yahoo search also.

  9. Performing keyword research should be an simple job, but it may require an extensive research. A good keyword software will produce results easier. It also it’s easier if the niche you are exploring is one that you are fanatic about.

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