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	<title>KPMRS SEO Tool Blog &#187; android</title>
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		<title>Interesting Mobile Marketing Facts</title>
		<link>http://www.kpmrs.com/blog/2011/09/mobile-marketing/interesting-mobile-marketing-facts/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.kpmrs.com/blog/2011/09/mobile-marketing/interesting-mobile-marketing-facts/#comments</comments>
		<pubDate>Thu, 08 Sep 2011 12:21:06 +0000</pubDate>
		<dc:creator>Aakansha</dc:creator>
				<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[BlackBerry]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[Mobile Advertising]]></category>
		<category><![CDATA[Mobile Applications]]></category>
		<category><![CDATA[Mobile Marketing Association]]></category>
		<category><![CDATA[Mobile Marketing Facts]]></category>

		<guid isPermaLink="false">http://www.kpmrs.com/blog/?p=902</guid>
		<description><![CDATA[Mobile  marketing is the latest buzz in the world of marketing. Mobile marketing is an  emerging technique that most marketers are obtaining. As launch of smart phones  has changed the world, now more and more people are using mobile phones to  browse internet on the go. Mobiles phones are now not [...]]]></description>
			<content:encoded><![CDATA[<p>Mobile  marketing is the latest buzz in the world of marketing. <a href="http://www.galaxyweblinks.com/services/mobile-applications/">Mobile marketing</a> is an  emerging technique that most marketers are obtaining. As launch of smart phones  has changed the world, now more and more people are using mobile phones to  browse internet on the go. Mobiles phones are now not only meant for making  calls and text messages, but customers are using them to make their acquisitions.  Companies are now making full use of mobile-optimized website to generate more revenues.  Marketers are now obtaining mobile websites to promote their products and  services on the move.</p>
<p>Here are  some interesting facts about mobile phones that Mobile Marketing Association  has brought.</p>
<p>1. The  growth of the iPhone was 10 times faster than the growth of America Online. (This  is an amazing statistic for those of us who remember mailboxes stuffed with AOL  discs during the 1990s.)</p>
<p>2. It  takes 26 hours for the average person to report a lost wallet. It takes 68  minutes for them to report a lost phone.</p>
<p>3. There  are 6.8 billion people on the planet. 5.1 billion of them own a cell phone, but only 4.2 billion  own a toothbrush</p>
<p>4. In some countries, there are more  mobile subscriptions than there are people. (How can this be? It’s because some people  own more than one mobile phone.)</p>
<p>5. It takes 90 minutes for the average person to respond to an email. It  takes 90 seconds for  the average person to respond to a text message.</p>
<p>6. 70% of all mobile searches result  in action within 1 hour.</p>
<p>7. Mobile  coupons get 10 times the  redemption rate of traditional coupons.</p>
<p>8. There are more mobile phones on  the planet than there are TVs.</p>
<p>9. 91% of all U.S. citizens have  their mobile device within reach 24/7.</p>
<p>(This research  study was done by Mobile Marketing Association)</p>
<p><a href="http://www.galaxyweblinks.com/portfolio/mobile-app/iphone/">Mobile marketing</a> websites enable customers  to buy their favorite products on the go. They can make purchase and payments  through their mobile phones. Now so many mobile applications have launched to  reduce time and efforts of both customers and marketers. For mobile marketing,  any company needs to have a mobile-optimized website. If you are running a  business and looking for mobile-optimized website, you can contact us at <a href="http://www.galaxyweblinks.com/services/mobile-applications/">http://www.galaxyweblinks.com/services/mobile-applications/</a>.  We develop customized applications for iPhone, BlackBerry and Android.</p>
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		<title>Matt Cutt&#8217;s talk on state of index 2009</title>
		<link>http://www.kpmrs.com/blog/2010/01/search-engine-news/matt-cutts-talk-on-state-of-index-2009/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.kpmrs.com/blog/2010/01/search-engine-news/matt-cutts-talk-on-state-of-index-2009/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 11:26:24 +0000</pubDate>
		<dc:creator>Varun Bihani</dc:creator>
				<category><![CDATA[Search engine news]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[chrome]]></category>
		<category><![CDATA[Clousre]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google Web Toolkit]]></category>
		<category><![CDATA[matt cutts]]></category>
		<category><![CDATA[Music OneBox]]></category>
		<category><![CDATA[Page Speed]]></category>
		<category><![CDATA[Social Search]]></category>
		<category><![CDATA[state of the index]]></category>
		<category><![CDATA[wave]]></category>
		<category><![CDATA[webmaster central]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.kpmrs.com/blog/?p=624</guid>
		<description><![CDATA[Check this out:

The above video is a recreation of a talk rendered by Matt Cutts at PubCon in Las Vegas in November 2009. The talk titled &#8220;State of the Index&#8221; dwells with Google’s efforts in the passing year in helping users, web developers, and webmasters to perform better. Matt starts off by talking about the [...]]]></description>
			<content:encoded><![CDATA[<p>Check this out:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="315" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/XhrZKejdmEE&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;border=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="500" height="315" src="http://www.youtube.com/v/XhrZKejdmEE&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;border=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>The above video is a recreation of a talk rendered by Matt Cutts at <a href="http://www.pubcon.com/" target="_blank">PubCon</a> in Las Vegas in November 2009. The talk titled &#8220;State of the Index&#8221; dwells with Google’s efforts in the passing year in helping users, web developers, and webmasters to perform better. Matt starts off by talking about the commitment <a title="Google Inc" href="http://www.google.com" target="_blank">Google</a> showed last year to make itself more user-friendly. The launch of web browser <a title="Google Chrome" href="http://www.google.com/chrome/intl/en-IN/features.html" target="_blank">Chrome</a>, Mobile OS <a title="Android" href="http://en.wikipedia.org/wiki/Android_%28operating_system%29" target="_blank">Android</a> and Collaboration Platform <a title="Google Wave" href="https://wave.google.com" target="_blank">Wave</a> with each having large open-source components have made web surfing more exciting and enjoyable.</p>
<p>The introduction of <a title="Google Music OneBox" href="http://www.techcrunch.com/2009/10/28/google-music-onebox-video-interviews-with-just-about-everyone-involved/" target="_blank">Music OneBox</a>, which allows using an artist’s name and a song name for searching, is definitely going to bring cheer to music enthusiasts. Music OneBox enables users to easily buy MP3 of songs in addition to playing the songs. Music OneBox also comes with a brand-new feature, which gives users the power to search for songs using the song lyrics. The recently launched Google Squared has the capabilities to redefine web searching as it permits users to get relevant results for almost anything they type in.</p>
<p>With Google Social Search, you can use keywords to retrieve related content posted online by fellow web surfers who belong to your social circle. Having a Google profile makes it easy to use Google Social Search. The Show Options feature of Google allows users to customize their search in virtually any way they want. Google’s Wonder Wheel feature presents users with a variety of data related with a keyword search. Now, Matt Cutts turns his attention to Google’s efforts in the passing year aimed at making things easier for web developers.</p>
<p>In 2010, Google could make loading speed of websites one of the factors considered while assigning page ranks to them as a fast-loading site definitely improves the user-friendliness. Visiting <a title="Page Speed | Google Code" href="http://code.google.com/speed/page-speed/" target="_blank">Page Speed on Google Code</a> will enable web developers to access all the tools Google has created for them to make their sites fast-loading. Matt advices to visit <a href="http://webpagetest.org/" target="_blank">webpagetest.org</a> as this site helps developers to know about the loading times of each individual component of their websites. Although this site is not a part of Google, it gives developers information on all the changes that will make their sites fast-loading.</p>
<p><a title="Closure Toold - Google Code" href="http://code.google.com/closure" target="_blank">Closure</a>, as assortment of tools introduced by Google recently empowers web developers to perform more efficiently. Closure acts as a compiler, library and templating system. Library, with 180 UI elements among other things helps developers to save java script creating time and compiler helps developers to make their java script more compact. Some of the UI elements like DatePicker are the same as those used by Google.</p>
<div id="attachment_634" class="wp-caption alignleft" style="width: 318px"><img class="size-full wp-image-634" title="kpmrs-blog-google-products" src="http://www.kpmrs.com/blog/wp-content/uploads/2010/01/kpmrs-blog-google-products.png" alt="2009 saw Google coming out with more products and services from its kitty. Courtesy efan78.com" width="308" height="303" /><p class="wp-caption-text">2009 saw Google coming out with more products and services from its kitty. Courtesy efan78.com</p></div>
<p><a title="Google Web Toolkit" href="http://code.google.com/webtoolkit/" target="_blank">Google Web Toolkit</a> (again a project from Google Code), used by Google Wave and Google AdWords, which comes with many reusable components, enables users to compile Java codes easier and more effectively. AJAX Libraries API tool from Google provides latest Ajax versions, which will allow developers to set up highly secure websites. Finally, Matt shifts his focus to things that show Google’s concern for providing webmasters with tools and resources that will make them better equipped and more powerful. rel=canonical, introduced by Google in February 2009, embraced by all major search engines, permits a webmaster to inform search engines that two websites are the same and links to them should be added up. The Ignore url parameters feature of Google allows webmasters to eliminate unnecessary parameters. With Fetch as Googlebot tool, webmasters can ask Google to show them what Googlebot saw when it traversed their sites or a page in their sites. This tool will help webmasters spot and remove hacked content. The Better Malware Warnings tool informs webmasters exactly what is giving rise to malware in their sites so that they will be able to get rid of the malware cause more easily.</p>
<p>The Message Forwarding feature forwards, in the form of emails, the messages received by a webmaster in the Webmaster Counsel. Google’s Keyword details feature gives webmasters the opportunity to know the top sites that are acting as competitors to them for a particular keyword. The four things that Google did that are intended for Better Communication are Google Webmaster Blog, SEO Beginner’s Guide, We don’t use key word meta tags, which helps webmaster to escape lawsuits and Webmaster console: 40 languages. Webmasters can get Google’s latest helpful stuff by visiting <a title="Google Webmaster Central on YouTube" href="http://www.youtube.com/GoogleWebmasterHelp" target="_blank">Google Webmaster Central</a> on YouTube.</p>
<p>Matt Cutts ends the video by briefing about Google Caffiene and doing a bit of prediction for the future. Google Caffiene is constituted by a new indexing architecture and it is more flexible and faster. Hacking and malware are going to rise and Google will take steps to minimize their influence as much as possible. He also lists the four things that must be given attention to among the things that have been described in this video. They are doing social search, making site fast-loading, utilizing webmaster console and subscribing to official blog and video channel.</p>
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