Microsoft's Bing will now power Yahoo's Search Results.

But what does it really mean to your website rankings? How would it effect your SEO efforts? Our experts analyzed its possible consequences and are trying to answer some of the questions you are probably wondering about right now. Read on…

1. Should I optimize my website for Yahoo! SERPs now ?

There’s no need, really. Especially since Yahoo! will henceforth use Bing’s algorithm to show its search results, which basically means you will be wasting your time if you optimize for Yahoo!

2. Will my site’s current rankings change on Yahoo?

Yes, it should since Yahoo! will now be powered by Microsoft’s search technology which means search results should be the same on Yahoo and Bing. This deal will most like be a boon to those webmasters and SE Experts who are ranking well on Bing. Obviously, we’re not very hopeful about the current top rankers on Yahoo!

3. What about Yahoo! Search APIs, site explorer etc?

Honestly, even we do not have a clear answer to this. We think, however, that it would now be influenced by Bing (Microsoft) results as well. We’ll of course let you know when we know ourselves

4. Will Yahoo’s (paid) directory submissions be any useful for my website rankings now?

Yahoo’s paid directory submission has never been the factor of your organic search ranking. So no, it will not effect your ranks.

So here we are, providing you a first hand account of the latest buzz in the Search Engine World along with our humble opinion about the same. We’d like to know your feedback about this development and its possible consequences. Don’t forget to drop your comments below. We’ll keep you updated with more information as it comes.

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